What does completing the "weekly loyalty" during missions do?

[Travis Kelce]

I am new so confused on what completing them did.

[Mi Landing]

Playing missions during the weekly loyalty is one of 8 ways you can earn your points for completing your loyalty. You can find additional information about loyalty and ways you can earn points by going to this thread Monthly Loyalty Challenge Guidelines - SmallVerse Forum.

[Et Helthethird]

If you miss a week, you won't receive the reward. So if you're new, you might miss the November reward. If you want to earn the next loyalty reward, you need to start on December 1st.